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Category Trade Marketing Sr. Specialist

Companie Verificata

Adaugat: 2 săptămâni în urmă

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Companie :
Beko Romania
Functia Jobului :
Marketing & comunicare
Industrie :
Publicitate, media si comunicare
Locatie & Tipul Jobului :
Bucuresti | Program Full Time
Nivel experienta :
Junior
Descriere :

Responsibilities:

  • Participate in the achievement of the annual sales plan for designated product categories, according to the job objectives (volume, revenue, product mix, gross margin);
  • Establish and develop the product range;
  • Analyze the product range against competitors and the market, correlating internal reports with market studies provided by partner agencies;
  • Prepare comparative reports (benchmarking) of own products versus competitor products, based on information available on manufacturers’ websites, partner websites, retailer websites, and market visits;
  • Analyze the market and competition in terms of pricing policies;
  • Explore the local market and identify opportunities for improving the product range;
  • Apply pricing/discount policies and prepare the price list in accordance with the company's strategy, sales objectives, and profitability references (gross margin);
  • Define new products within the range and analyze the pricing positioning for new products (request purchase price - TP, propose list price);
  • Accurately prepare and submit periodic reports requested by the direct superior (prices, competitors, promotions) on time;
  • Collaborate with the Brand Manager on: promotional activities for the brand/product category, proposals for market studies related to the brand, tactical marketing actions aimed at stimulating product sales;
  • Ensure continuous and active communication with the company’s internal clients;
  • Collaborate with KAM (Key Account Manager) to achieve turnover, establish prices, discounts, and decisions regarding promotions and dedicated actions at the client’s point of sale;
  • Manage relationships with factories/Supply Chain/PM/HQ to ensure the operationalization of processes;
  • Approve documents related to the categories they manage;
  • Conduct store visits to assess needs and propose development measures for brand products;
  • Coordinate PM support to produce the necessary documentation for brand products;
  • Get involved in R&D actions and the design of brand/category products, from the perspective of the benefits provided to consumers;
  • Continuously analyze opportunities for improvement in their area of activity, considering the efficiency of allocated resources (processes, costs, time);
  • Collaborate with the team and propose action plans whenever identifying such an opportunity;
  • Develop improvement and efficiency projects, in line with applicable methodology and technological tools, or other specific resources for the function.


Benefits:

  • Meal vouchers;
  • Easter and Christmas bonuses;
  • Training programs;
  • Life insurance;
  • Bookster;
  • Professional development in a multinational company;
  • A dynamic working environment, and more.

Sfaturi de siguranta

  • Nu trimiteti niciodata BANI in avans sau acte de identitate pentru aplicarea la un loc de munca. Nu trimiteti bani in avans pentru promisiuni de angajare sau alte oferte similare.
  • Daca aveti impresia ca acest anunt nu este real, va rugam sa il raportati apasand butonul "Raporteaza Job"
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Numele anuntului: Category Trade Marketing Sr. Specialist
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