Candidatul ideal

• 2-3 years professional experience in B2C or B2B ecommerce, or for the online leg of an omni-channel business or for a marketplace.
• Working experience as eCommerce Specialist.
• Knowledge of PPM (Pricing & Promotions Management) & PIM (Product Information Management) softwares (would be an advantage).
• Proficient with Microsoft Office.
• Knowledge of online promotional tools and marketing tactics (promotional modules, recommendation engines, search functions, product pages).
• Knowledge of e-commerce marketing and online consumer behavior.
• Knowledge of Google Analytics, Hotjar or other analytical tools (would be an advantage).
• Higher education.

Descrierea jobului

The eCommerce Specialist will actively participate in the administration and monetization of Interbrands Orbico online platforms.

Job responsibilities:

• Plans, creates & implements online merchandising for the whole portfolio (offers, promo codes, bundles, deals, etc.).
• Cooperates with marketing, trade marketing and sales departments in order to create the most effective campaigns and promotional activities for the e-commerce channel.
• Manages the promotional activities calendar for the entire assortment and makes sure that everything is set up correctly.
• Creates/procures, implements and maintains all product-related content across the website (product pages, category pages, segments, search-related settings and all product promo content) with a key focus on onsite SEO.
• Has ownership in product related systems on country level.
• Manages, creates and maintains Product information and its content (all product attributes – pictures, descriptions, ratings, reviews, links, meta and keywords).
• Cooperates with producers in the field of creating high-quality content for e-commerce and proper product presentation on the platform.
• Generates reports and performance analysis on product catalog from sales and pricing points of view.
• Actively participates in developments and projects with local & group digital teams.
• Participates in user accepting testing sessions for the ecommerce platforms.
• Offers support, via email and/or phone, to clients and/or field sales representatives.
• Works on conversion, cart value and customer journey.