Growth Marketer With UI/UX and CRO Focus
Adaugat: 1 săptămână în urmă
Yardi Romania
Growth Marketer With UI/UX and CRO Focus
Adaugat: 1 săptămână în urmă
Yardi Romania
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This position represents a great opportunity to be part of one of the top digital marketing teams in the industry. Friendly, professional and fun are just some of the words people use to describe the work environment in the marketing team at Yardi.
Responsibilities:
- Collaborate with cross-functional teams including software engineers, graphic designers, marketers, sales and product managers to design the user experience for real estate websites
- Develop concepts, wireframes, prototypes, and intuitive user flows
- Adhere to brand guidelines and ensure consistency across all elements of the user interface, including typography, layout, color, and iconography
- Conduct user research to discover needs, collect feedback and test usability
- Propose and set up A/B tests to continuously improve conversion rates and user engagement
- Align design with Conversion Rate Optimization best practices for ecommerce checkout and lead generation
- Define and implement design systems and UI component libraries to ensure brand consistency in collaboration with a graphic designer
- Propose and implement user flows and interfaces that prioritize both user experience and conversion goals, in collaboration with a graphic designer
- Develop wireframes, prototypes, and specifications for graphic designers and development teams to clearly convey UX/CRO strategies
- Create compelling landing pages and optimize them for performance
- Track and analyze user behavior metrics to support ongoing UX/CRO improvements
- Collaborate with the marketing team to design and execute promotional campaigns
We also offer a competitive benefits package including:
- Highly competitive salary;
- Up to $2000 educational reimbursement plan/calendar year;
- Comprehensive private medical and life insurance plan;
- Flexible work schedule;
- Modern technology, work methods and tools;
- Possibility to participate in various training programs and conferences;
- 40 RON/day meal tickets;
- Frequent internal engagement activities, themed parties & team-buildings.
- Discount plans for fitness centers, restaurants and various service providers.
- Fresh fruit, snacks and coffee in the office;
- Open air terraces, game rooms.
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