Main tasks & responsibilities:

• Planning, creating and managing PPC campaigns across various channels and systems (Google Ads, Sklik, Microsoft Advertising, Bing, Tiktok, Youtube etc.);
• Creating traffic estimates for advertising campaigns;
• Reporting, consulting, communication;
• Participating in the creation of online marketing strategies for DERTOUR;
• Communication and consultation in the field of marketing in E-EU countries;
• Analysis and segmentation of customers on the Meiro platform;
• Work and analysis in Google Analytics;
• Performing ad hoc tasks based on instructions from supervisor;
• Coordinting with PPC Agency in order to achieve target and reach kpi’s;
• Conduct keyword research and analysis to identify the mmost relevant and high performing keywords for PPC campaigns;
• Create compelling ad copy and design effective landing pages to drive conversions;
• Monitor and track campaign performance, making data-diven decisions to optimize campaigns for maximum ROI;
• Test and experiment with different ad formats, targeting options and bidding strategies.

Other tasks & responsibilities:

• Systematic maintenance of the necessary documentation in accordance with the company's internal regulations;
• Actively educate himself/herself in his/her area of expertise, communication skills and software used in the company;
• Participate in meetings, missions and training sessions as directed by his/her supervisor;
• Comply with the company's internal regulations, in particular the Work Rules and the regulations applicable to his/her work, as well as the rules on occupational health and safety and safety in accordance with the employer's internal regulations;
• Maintain and develop the good name of the company;
• Comply with the principles of personal data protection in accordance with the GDPR and the employer's internal regulations.

Benefits:

• Medical subscription to a private clinic;
• Meal tickets;
• Preferential rates for own vacations;
• Bookster subscription, the largest corporate library;
• Coffee/Tea Corner.

Working model: Hybrid