Trade Marketing ManagerFull-timeCompany DescriptionAs the preferred partner for window and door automation, SOMFY is committed to inspiring new and better ways of living for all. As a French, family-owned, and independent group, in continuous growth since our creation, we have been world leaders for 50 years and pioneers in home automation. Innovation continuously guides our work and guarantees the excellence of our solutions.We are present in 58 countries, with eight production sites and 17 R&D centers. We are deeply committed to the well-being of our 7,000 employees, we promote their sustainable employability by promoting internal mobility and developing their skills. We foster diversity and inclusion by building on our strong corporate culture.Job DescriptionTrade Marketing Manager's role is reinforcing long-lasting relationship with customers, increase sales at the local market level and ensure differentiation and strong visibility of Somfy offer against competitors at the point of sales. As a Trade Marketing Manager you will support in developing customer marketing activities to win withing assigned channels in the most effective way with close cooperation with Sales Team.Support vision of the channel manager, report directly to Business Unit Manager and transversally to Regional Trade Marketing Manager.Your main missions will be to be a partner in the following tasks in the territorial scope of business units in Romania, Hungary and in the Baltic States (Latvia, Lithuania, Estonia):Build and implement the annual marketing plan of the channels in line with BU strategy / Hand by hand with sales teams develop network promotional programs/key events in order to raise the salesDeveloping and maintaining installer channel market grip through Somfy Expert program management.Developing and implementation of merchandising standards at installer and DIY chain level with special focus on Somfy Expert network.Measurement and ROI analysis of conducted activities to monitor and track their effectiveness.Execute promotions and activities. Optimize the efficiency of promotional & merchandising activities, best practice implementation & regular post-analysis.Manage of POS / TM materials including continuous search for cost optimization and quality improvement (incl. new material development, bidding / purchasing - respecting company policy on purchasing & budget management, forecasting etc.) / utilizing corporate assets givenCoordinate regular trainings for trade partners and their retail chains.Support the cooperation with external agencies, retailers / distributors counterparts and internal departments (sales, marketing, customer service, procurement).Monitor & share information about competitive environment, store environment and consumers behaviors / insights and share with organization.Supports sales colleagues in managing marketing projects, providing guidelines and all other needed marketing materials.Close cooperation with sales, product marketing and digital marketing to implement the annual marketing planMarketing budget management on local levelQualificationsSuccessful 3 to 5 years marketing experience on added value products and strong brands:Educational background in Marketing & PRMarcom experience of several years in B2B industryExperience in product marketing and/or trade marketing will be an advantage, as well as market intelligenceFluent Romanian and English is essential to succeed in the roleAbility to establish good network and cooperation with different functions across local and regional teamsTravel needed- 25% of the time.Additional InformationContract of employment in a stable company with an established position in the marketAttractive benefits packageAnnual bonus based on achieved goalsCompany work toolsProfessional support and sharing best practicesThis regular job ad is open to the referral program to the SOMFY employees.The protection of our candidates’ personal data is a commitment of Somfy Group. We therefore ask any candidate to submit their application to us exclusively via our secure system, and not by email or postal.I'm interestedPrivacy PolicyImprint