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Trade Marketing Manager

Companie Verificata

Adaugat: 1 săptămână în urmă

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Companie:
S.C. RHEIN VISION. S.R.L.
Functia Jobului:
Marketing & comunicare
Industrie:
Medicina si farmaceutica
Locatie & Tipul Jobului:
Ploiesti | Program Full Time
Nivel experienta:
Manager / nivel executiv
Vechime:
10 ani
Descriere:

Your role

As Maketing Manager you are responsible for the field marketing, advertisement and PR for our EssilorLuxottica products in.
Further you are working very closely with the sales department and you are preparing and conducting the marketing activities in close cooperation with the marketing team of the CEE and headquarters which is responsible for the implementation of the marketing strategy in CEE.

Main responsibilities:

· Manage the marketing department and provide guidance, feedback, development
· Full responsibility for the development and realisation of the strategic B-to-B and B- to-B-to-C Marketing for the domestic market
· Responsible for the professional local implementation of the strategic marketing plan and budget
· Control and analyse of objective achievement
· Coordination and planning of the annual marketing plan and budget and marketing calendar based on master plan
· Increase of the market share and name recognition through active product and brand positioning
· Active market and competition observation
· Launch of new and introduced products under consideration of price policy and sales promotion (below the line activities)
· Development and structuring of processes to improve the marketing cooperation with local chains and distributors
· Responsible for the right implementation and monitoring of CI guidelines
· Leading and controlling the work with agencies and partners

Job location

Ploiesti (SC Rhein Vision SRL), Romania. You will need to be 1-2 times per week in Ploiesti and the other days you can do home office or go to the office in Bucharest.

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